To the Centre of Contemporary Art in Quito’s Centro Histórico for the unveiling of the Ministry of Tourism’s new advertising campaign: ‘All you Need is Ecuador’.
Designed to promote Ecuador internationally, the key to the campaign is to highlight what we at Ishpingo Tours have always said is one of Ecuador’s unique and best features for travellers: its accessibility.
With its four distinct and highly diverse environments: Galapagos Islands, Pacific Coast, Andes and the Amazon, this compact jewel of a country can’t be bettered when it comes to natural and cultural wonders. Even if you have only limited time for your visit, it is still possible to experience the marvels of a canopy walk in the rainforest, a swim with sea lions in the Galapagos, chilling out in one of the coast’s laid-back surf towns or testing your mettle climbing one of the countries many volcanoes.
Twelve different international cities together with seven in Ecuador itself, will see from today the installation of giant 19’ tall letters which, when put together, spell out the campaign slogan: ALL YOU NEED IS ECUADOR—a sentiment with which we agree wholeheartedly.
You can spot the letters at some of the following locations:
- Gansevoort Plaza, New York
- Victoria Station, London
- Estación Atocha, Madrid
- Gare de Lyon, Paris
- Sony Centre, Berlin
- Schipol Airport, Amsterdam
Or better still, simply get ahead of the crowd and come and see this amazing country for yourself on an Ishpingo tour.